What are the differences between comments, sharing categories, and question and answer categories?

1 thought on “What are the differences between comments, sharing categories, and question and answer categories?”

  1. Commenting this function can be seen everywhere in today's various platforms, which can be said to be a basic function. Although the comment function is common, you will find that the comment areas of different platforms are different.

    The comments according to what purpose, I categorize the comment area as follows: points of reviews, sharing, and question and answers.

    The typical representatives of the review category are: public comment, Taobao, JD, and so on. There are many platforms that sell products or services, similar to e -commerce websites, takeaway O2O, etc. The comment areas for such platforms can allow users who have purchased products or services to publish their own feelings. Comment on the product. On the one hand, this feature is conducive to other users with a reference opinion when purchasing products or services. On the other hand, this comment area also forced merchants to ensure their own service or product quality.

    The review area functions of such platforms are roughly similar. Below I analyze the two most representative products of the two most representative products.

    In the public comments. In the comments of food, you can see the three scores of taste, environment, and serving. You can see the dishes recommended by netizens. There are many different labels and quantities that can allow users to see the general situation of the comment very intuitively. Users can like the comments. The comments with diagram are more real and intuitive. General users will directly watch the comments with diagrams, which are more valuable. And this comment area also has a search function, which is convenient for users to view the information they want to know. And the comments will put high -quality comments in front and make a sign of platform certification. These details are to improve the efficiency of users' information acquisition.

    In again to see the Taobao we are familiar with, there are also labels, pictures, and praise functions. But there is more function to ask others. Users can initiate questions to the purchased users before buying. Users who purchase the product will receive the corresponding notification and can answer them. In fact, I prefer to read the comments here and feel that the authenticity will be higher. Because of Taobao's praise and cash back, and the phenomenon of the seller's order is now serious. Therefore, we should know how to distinguish the authenticity of comments when watching comments. Generally speaking, praise can be directly seen, starting from the bad review. In addition to watching bad reviews, it is a review of pictures. But now there are many comments of stolen pictures and special entrustment, so picture comments also need to judge authenticity by yourself.

    In summary, the most important thing about the comment area of ​​the review category is to ensure the authenticity of the information. Therefore, I personally think that you can add a report mechanism to the comment area, such as the stolen map. In the future, in order to increase the authenticity of the comment, you can also consider adding small videos to the comments.

    The typical representatives of sharing categories are: Netease Cloud Music, Station B, etc.

    The representatives of the sharing class, be sure to talk about NetEase Cloud and B Station. Let's talk about Netease Cloud first. I personally like to listen to songs, so I spend a lot of time on Netease Cloud every day. It can be said that I really think that listening to songs if I do n’t watch the comment is not used to it. One of the most commentary on Netease Cloud is Jay Chou's sunny day, and now the number of comments has broken 1 million. Let's take a look, why can there be so much comments in a song.

    The picture above shows the screenshot of the comment area. The most liked comments "I heard it high, and when I met a baby fuck, and then I was so happy." 100,000. It can be seen that most of the comments in hot review are nostalgia for youth, or the evaluation of Jaylen. Often these comments have touched the people who listened to the songs and made them feel the same.

    The small features below -like. In fact, the praise function has a lot of effects for a comment area.

    (1) Some people are too lazy to typing, but like it is just a matter of hand, almost no cost. However, according to the hot review I saw, the cost of like is 0.02 yuan.

    (2) Praise can well satisfy the vanity of users. You can see the comments of Qiuzan below many songs. This is the most direct one. Of course, there are many more in order to get hot reviews, handling paragraphs, stories, etc., which can indeed increase the activity of the comment area, but this also causes a big problem, and the quality of the comment will decline. In response to this situation, in fact, NetEase Cloud has previously released the rules of the comment area. Too water comments are not good. There are clear regulations, and there are also reporting mechanisms to purify the comment area to a certain extent. For the villagers in Yuncun, many people still support this rule and will also cooperate with the report. (One more thing, I personally think that the reporting system is related to the degree of loyalty and recognition of the user. Take Netease Cloud for example. Netease Cloud's user loyalty and recognition should be considered high. Therefore Report some bad things. But if on a platform with low user recognition and loyalty, the reporting system of the comment area has no practical effect.)

    (3) In fact, the likes are like it is The communication between users and users has strengthened social attributes to a certain extent. Take a simple example. If you comment under many songs in Netease Cloud Music, you may find that one or two people often like you. Maybe your preferences are relatively similar, maybe you will become friends in Netease Cloud. In the end, make up for a strange reason -to point a praise to prove that I have been here.

    It, in addition to the comments of songs, Netease Cloud is also very interesting. One of the major features of Netease Cloud is actually a song list made by Yuncun Village. The song list in the picture above is found from the song on the sunny day. Netease Cloud will push the song list that collects the song. strip. Because Netease Cloud has the mechanism of music experts, I watched the song lists and playlists with high volumes of people, so I wanted to say, in addition to the quality of the songs you chose The secret will let your song list fire all over Yuncun. The cover is important! Very important! Very important! Say three times, many selected song lists, the cover is very distinctive, and then you will find that there will be a comment in the comment area of ​​the song list, "Looking in the cover", "The cover my goddess/male god" This category. In addition to the cover, the name of the song list is also very important. To sum up, once your things can cause discussion, then the fire is just a matter of time.

    It again, many people suspect that there is a leg B with a leg with Netease Yun. Station B is famous for barrage, and it has successfully spread the barrage culture. Now most video websites are also It provides the function of the barrage, but it is not particularly hot. Everyone is more willing to come to station B to brush the barrage. Why? Personally, I think that station B and Netease Cloud are actually very similar in nature. Both have high loyalty users. This can ensure that the atmosphere of the entire platform or the entire community is particularly good, and both have their own culture.

    In in summary, if you want to do well, in addition to basic likes, ranking mechanisms, etc., you must have your own culture. The recognition of the platform is the key.

    The typical representatives of the Q

Leave a Comment